International Property Alerts - Company Profile - International Property Alerts

International Property Alerts - Company Profile

COMPANY PROFILE

Who We Are

International Property Alerts (IPA) is a high-performance global sales and marketing platform for international real estate. Operating across 30 countries and 20 languages with a 100-strong expert team, we deliver world-class property sales solutions through a dynamic mix of verticals, including:

Direct International Sales Teams
Global Exhibition Division (private shows, third-party expos, multi-developer events, roadshows, virtual showcases)
Targeted Buyer Magazines & Investment Guides
Live Webinars, Landing Pages & Lead Funnels
Coaching, Training & Sales Acceleration for Developers and Agents
Data-Driven Direct Marketing Campaigns

With over $1 billion USD in real estate sold, 40,000+ clients served, and a track record that includes selling out a $55 million project in just 22 minutes, (Executed a 14-week North America-focused marketing campaign for a Portugal-based project, investing $2.5 million and mobilizing a 60-person team) IPA stands as a market leader—not just in marketing properties, but in moving them fast.

We serve discerning investors, developers, agents, and institutions seeking to accelerate property sales globally with speed, scale, and precision.

Who We Are – Key People

Andy Grimley
(Head of Global Distribution)

Andy Grimley stands at the forefront of international media, marketing, and real estate distribution, bringing 3 decades of industry leadership to the company. His distinguished career includes senior roles within the UK’s most successful international agencies, where he was instrumental in developing and executing residential distribution strategies across Europe, the Middle East, North America, and Asia-Pacific.

From London to Dubai, Singapore to Cape Town, and New York to Sydney, Andy’s name is synonymous with strategic market entry, high-performance distribution, and scalable investment models. His global network and unmatched experience make him a vital force behind the company’s worldwide expansion and partnerships.

Elly Herriman
(Director of Marketing & Innovation | Founder of Overseas Property Insider)

Elly Herriman is an international real estate marketing strategist with nearly two decades of experience in global property markets. Active in overseas investment since 2006, she combines deep market insight with commercial strategy to drive visibility, engagement, and sales across international audiences.

As Director of Marketing & Innovation, Elly leads global brand positioning, digital growth, PR exposure, and strategic partnerships. She is also the Founder of Overseas Property Insider (OPI), a platform delivering expert insights on international property, retirement relocation, and lifestyle-led investment.

Alongside her leadership role, Elly contributes strategically to her husband’s successful seven-figure business, reflecting her entrepreneurial mindset and broad business expertise. A proud mother of two, she balances commercial ambition with strong family values

Charlee-Jo Hanks
(International Sales Director)

Charlee-Jo Hanks began her real estate journey in London at just 19 years old. By the age of 21, she had relocated to Portugal, launching a successful career in residential sales along the Iberian coast. Today, she specializes in international commercial assets—including hotels, resorts, and large-scale developments—bringing a refined and results-driven approach to high-value transactions across the globe.

Charlee-Jo travels extensively, representing the company at global property expos in Miami, Singapore, the Philippines, and beyond. Her passion for real estate is matched by her creative side: she’s also a singer and DJ who embraces the lifestyle and freedom that international real estate allows.

Philip Clarke
(Regional Sales Director)

With extensive experience across Asian and Spanish real estate markets, Philip Clarke is a seasoned Regional Sales Director within the international property sector. He brings a strong track record in driving regional growth, building high-performing sales teams, and guiding clients through complex cross-border property transactions.

Philip’s in-depth market knowledge and strategic approach enable him to identify high-potential opportunities and align investors with the right developments across multiple territories. He is known for his ability to navigate diverse markets, understand international buyer trends, and deliver results through a consultative, client-first sales philosophy.

Malaya Piad
(Marketing Manager)

With over seven years of experience in the real estate industry, Malaya Piad brings a dynamic combination of marketing expertise and hands-on sales experience across residential, commercial, and industrial property sectors. Her career has been defined by her ability to craft strategic campaigns, generate qualified leads, and support high-value transactions for a diverse portfolio of clients.

Malaya’s approach is rooted in deep market knowledge, precision, and a client-first mindset. She has successfully closed deals across multiple real estate sectors by delivering tailored marketing solutions that align with both investor goals and developer vision.

A proud mother of two, Malaya balances her professional and personal life with the same focus, care, and determination. Her dedication to excellence makes her an integral part of the company’s global marketing efforts.

Mike Deedigan
(International Real Estate Specialist)

With over 20 years of global real estate experience, Mike Deedigan is a trusted and seasoned professional in the international property market. Having lived and worked in key territories including Spain, Portugal, Italy, and the UAE, Mike offers clients a comprehensive understanding of cross-border transactions and international buyer trends.

Over his career, he has personally facilitated over $500 million USD in property sales across 19 countries, rising to the role of Sales Director in multiple organizations. Mike is known for his cool-headed professionalism, pressure-tested negotiation skills, and dedication to personalized client service.

Outside of real estate, Mike is a passionate animal lover who enjoys walking his four rescue dogs and is a proud lifelong supporter of Liverpool Football Club.

What We Do

At IPA, we integrate proven sales channels with high-impact media and marketing strategies to drive real results. Our services include:

01.

Direct Sales & Global Agent Networks

Full-cycle buyer engagement via our internal sales teams and 130,000+ real estate agents worldwide.

02.

Global Exhibitions & Roadshows

Multi-city, multi-format events—from private investor briefings to large-scale expos in key markets.

03.

Magazines & Buyers’ Guides

Print and digital publications distributed globally, featuring your properties alongside market insights.

04.

Webinars & Virtual Events

Fully hosted investor webinars, virtual launches, and Q&A sessions to convert interest into action.

05.

Landing Pages & Lead Funnels

Conversion-optimized property pages and lead magnets tailored to targeted buyer segments.

06.

Sales Training & Coaching

Specialist coaching for developers, sales teams, and agents to improve pitch, close rates, and pipeline.

07.

Direct Marketing & Property Alerts

Curated real estate alerts and campaigns sent to our exclusive database of 2 million+ active buyers.

Our Mission Is Simple:

To be the engine behind international property sales—connecting real buyers with real opportunities in real time.

We believe that property is more than bricks and mortar—it’s investment, lifestyle, and legacy. That’s why we combine trusted networks, real-time marketing, and experienced sales professionals to help you:

Launch and sell new developments globally
Attract international investors and relocate-ready buyers
Leverage data-driven campaigns that produce measurable ROI
Navigate visa-linked property and residency programs
Optimize your brand exposure across borders

Your Launchpad to Global Property Success.

Whether you’re a developer needing a global launchpad, or a buyer seeking your next opportunity—IPA is your direct line to success.

Why
Choose IPA?

We deliver global scale with local expertise—backed by data, driven by people, and powered by sales.

SOLD

$ 0 B+

in global real estate sold

INVESTORS & BUYERS

0 M+

active investors & buyers in our database

EVENTS

0 +

events hosted across every continent

EXPERIENCE

Backed by 250+ years of collective experience

Let’s Work Together

Whether you’re a buyer seeking your dream property abroad, a developer looking to reach international markets, or an investor aiming to diversify your portfolio—we’re here to support your journey.

Explore smarter property investments with us.

📩 Contact us at office@internationalpropertyalerts.com
🔗 Visit: www.internationalpropertyalerts.com